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Aura Nova Cancún website homepage, desktop view

Web development

Aura Nova Cancún

§ 01 — Thesis

Category Real Estate Development

Residential development site with Alba model details, gallery, and direct contact paths.

We designed a dedicated site around the Alba model, amenities gallery, virtual tour, and contact paths.

Housing Model
1
Alba model 63m² with plans and tour
Amenities
8+
Complete interactive gallery
SEO Score
100/100
Recorded project SEO measurement

§ 02 — The Brief / The Tension

Fig. 02 Case 03

02 The brief Filed · 2026

The Challenge

Aura Nova had presence inside the CADU ecosystem, but needed a dedicated site to bring together the Alba model, amenities, financing, and contact paths.

The frictions

  1. Presence depended on CADU, without a dedicated Aura Nova website
  2. Need to communicate financial accessibility (INFONAVIT, FOVISSSTE)
  3. Showcase amenities and housing model attractively
  4. Clear contact paths through form, WhatsApp, and phone

§ 03 — The Strategy / The Decision

Fig. 03 Plate 03 03

Desktop screenshot of Aura Nova Cancún: Homepage with Hero and Form
Fig. 03a Homepage with Hero and Form Clean design with contact form integrated in hero type desktop

The decision Our Approach

We built the site from scratch to translate Aura Nova's identity into a focused, clear residential journey.

The moves
  1. Content Strategy Definition of sections, housing model, and amenities to highlight
  2. Visual Design Fresh identity with green/blue palette aligned with CADU branding
  3. Astro Development Static site with interactive components
  4. Feature Integration Forms, gallery, carousel, map, and WhatsApp widget
  5. Optimization & Launch Performance, SEO, and production deployment
Detail of Aura Nova Cancún: Amenities and Model
Fig. 03b Amenities and Model

§ 04 — The Solution / Responsive Experience

Fig. 04 Plate 04 03

The Solution

We designed a dedicated site around the Alba model, amenities gallery, virtual tour, and contact paths.

What we delivered
  1. Modern, clean design with development brand identity
  2. Interactive amenities gallery with lightbox
  3. Alba model section with carousel and virtual tour
  4. Optimized forms with reCAPTCHA and floating WhatsApp
Mobile view of the Aura Nova Cancún website
Fig. 04a mobile view type mobile responsive

§ 05 — The Work / Visual Spread

Fig. 05Plate 05 03

In frames

A walk through the shipped surface — sections, states, breakpoints.

Mobile screenshot of Aura Nova Cancún: Mobile Experience
Fig. 05aMobile ExperienceResponsive and mobile-optimizedtypemobile

§ 06 — Technical Proof / Performance Dossier

Fig. 06 Dossier 06 03

Field report

Mobile Lighthouse performance: 95 out of 100

Lighthouse, mobile. Simulated 4G throttle. The number that survives a slow connection — the rest of this page is the receipt.

Lighthouse · Mobile × Desktop
Lighthouse scores, mobile
Dimension Mobile
Performance
95
Accessibility
98
Best Practices
100
SEO
100
Speed Index 1.2s

Desktop: 99 · 98 · 100 · 100 · 0.6s

Technical vitals
load
1.2s
page weight
500KB
requests
25
ttfb
120ms
PageSpeed Insights screenshot of Aura Nova Cancún
Fig. 06 PageSpeed Insights screenshot

§ 07 — Project Impact

Fig. 07Dossier 07 03

What it meant

The project technical metrics record a 1.2s load time.

Technical Performance1.2s
Impact ledger
  1. Technical SEOThe project metrics record a 100/100 SEO score.100/100 SEO
  2. Contact PathsForm, WhatsApp, and phone create three contact paths.3 channels
  3. Commercial InformationAmenities, Alba model, location, and financing options gathered in an owned website.dedicated site
08 / Technical ScopeNine deliverables

Scope / What shipped

What shipped.

One build. One team. No handoffs. We stayed accountable.

Direction
DIR·01Our ApproachWe built the site from scratch to translate Aura Nova's identity into a focused, clear residential journey.
DIR·02Content and StructureDefinition of sections, housing model, and contact paths
Design + Build
BL·03Modern, Clean DesignFresh visual identity that conveys trust and modernity for young buyers
BL·04Amenities GalleryInteractive gallery with lightbox showcasing pool, play areas, courts, and more
BL·05Contact PathsForms with reCAPTCHA and floating WhatsApp widget for immediate contact
BL·06Financing InformationDedicated section for credit options: INFONAVIT, FOVISSSTE, and bank loans
Operate
OPS·07reCAPTCHAForm spam protection
OPS·08Interactive GalleryLightbox for amenities and model carousel
Sustain
SUS·09Site LiveFinal technical review, testing, and production deployment

§ 10 — Close / Conversion

Fig. 10 · Close 10 03

Next system

Build a website that turns attention into trust.

Aura Nova Cancún shows how a web system can organize message, proof, and contact paths. If you need a digital base with that level of clarity, let's talk.